General Tire Sponsors Texas Team Trail

May 22, 2013

  • General Tire sponsors the five-stop Texas Team Trail angling tournament.

Fort Mill, SC – May 22, 2013.  The Texas Team Trail presented by Cabela’s continues to build on an impressive sponsor list with the recent addition of General Tire.  With four events in the books, the series’ next stop, Cedar Creek Lake, is sure to be action-packed.

“This partnership is a great opportunity for General Tire to reach core customers who depend on their trucks and boats to be in tiptop condition,” said Mike Hastings, tournament director of Texas Team Trail. “General Tire produces safe, dependable and durable tires. This is something that our anglers value and that makes General Tire a great partner for the Texas Team Trail.”

The tournament circuit, designed exclusively for team competition, recently kicked-off the 2013 season on Sam Rayburn Lake.  The schedule includes four qualifying events, plus a year-end championship, taking place on legendary Falcon Lake, October 12-13. The tournament will be broadcast nationally in the US and Canada on NBC Sports Outdoors, MAVTV, the Pursuit Channel, World Fishing Network (WFN), and the Texas Channel on Time Warner Cable (check local listings for air dates/times).

“Texas leads the country in new pickup truck sales so it’s an ideal fit for our General Tire Grabber line of light truck tires,” said Travis Roffler, director of marketing for General Tire.  “The Texas Team Trail series of events offers us the opportunity to speak to our core demographic and that’s extremely powerful.  This is a great series and we’re honored to be a part of it.”

2013 Scheduled Events

March 2 – Sam Rayburn Lake
April 6 – Ray Roberts Lake
May 4 – Belton Lake
June 1 – Cedar Creek Lake

Championship
– October 12-13 – Falcon Lake

Anglers with questions or anyone interested in more details on the event are encouraged to visit www.texasteamtrail.com or call 210-788-4143.

Come fishing with us on Twitter (@generaltire) at #Grabber.

For media information, visit www.ctamedia.com.

About General Tire

For more than 95 years General Tire has offered a complete quality line of ultra-high performance, passenger, light truck, off-road and commercial tires to meet all your needs.  General Tire is a proud supporter of Lucas Oil Off-Road Racing Series, Best in the Desert Racing Series, Major League Fishing, Chili Bowl, Pro-Pulling, Late-Model Dirt Series, Drag Boat Series, American Sprint Car Series, FreestyleMx.com Tour, Zero One Odyssey, and Spec Tire of Trophylite and JeepSpeed.  Team GT supports off-road and short course teams including Banning Motorsports, CJ Hutchins, Garrick Freitas, Harley Letner, Jerry Zaiden/Jason Campbell/Jerry Whelchel/Mike Childress (Camburg), Jim Riley, Justin Lofton, Macrae Glass, Randy Merritt, Ray Griffith, Rick L. Johnson, Sean Backus, Steve Alexander, Steve La Roza, Carey Hart/Josh Merrell/Ryan Beat/Rob Naughton (Hart & Huntington), Carl Renezeder, Casey Currie, Kyle Lucas, Robby Woods, Ryan “Fluffer” Hagy, Marc Burnett, and Johnny Campbell.

General Tire is part of Continental Tire the Americas, LLC. (www.generaltire.com).  With sales of €32.7 billion in 2012, Continental is among the leading automotive suppliers worldwide. As a supplier of brake systems, systems and components for powertrains and chassis, instrumentation, infotainment solutions, vehicle electronics, tires, and technical elastomers, Continental contributes to enhanced driving safety and global climate protection. Continental is also an expert partner in networked automobile communication. Continental currently has approximately 170,000 employees in 46 countries.

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