05/19/2009

FORT MILL, SC – (May 19, 2009) – Tune into the Versus television this weekend to relive all the excitement of the 2009 General Tire Mint 400 race.  Airing at 3 p.m. eastern standard time on Sunday, May 24th, the program will highlight the heart pounding excitement of the reborn desert classic, as well as special behind the scenes footage of drivers BJ Baldwin, Marc Burnett and Heidi Steele.  

“The General Tire Mint 400 has been reborn to its former glory,” said Dana Zamalloa, manager of public relations and communications, General Tire.  “This television special will capture not only the excitement of the race itself, but give viewers a glimpse into the lifestyle of off-road racing and an up close look at the lives of racers BJ Baldwin, Marc Burnett and Heidi Steele. “  

General Tire is again ‘unleashing the fury’ in off-road performance for 2009, in the second year campaigning its Grabber competition tire.  Designed with a tough, three-ply Duragen™-reinforced body construction to stand up to the rigors of off-road conditions, the Grabber also features a newly-developed competition-specific tread compound. In addition, the Grabber name and General Tire logo are prominently featured on the sidewall in red and white letters.  The Grabber competition tires are designed in size 37x12.50R17 for class 8 and trophy truck/trick truck and 35x12.50R17 for class 1, 6, 7, 7 S, stock mini and Protruck.

General Tire also has a complete line of Grabber tires for the passenger and light truck market, including the new Grabber DOT-approved off-road tire (to be released later this year); the Grabber HTS, which delivers the perfect synergy of comfort, durability and performance; the Grabber UHP, which sets a whole new standard in performance and ride quality for SUVs, light trucks and crossover vehicles; and Grabber AT2, designed for aggressive all-terrain traction in all weather conditions.

For media information, visit www.ctnamedia.com.